The Narrative Structure
- Introduces main idea of the film almost instantly (as a zombie enters the shot).
- This is then followed by the introduction of the protagonist who has survived during this zombie apocalypse so far.
- A comedic voice-over of various rules to avoid being killed by zombies is heard with corresponding clips.
- Other characters are introduced through the rules.
-It ends with the title of the film.
Genre of Film
The genre of the film is established through various icons such as gore and weapons. As well as this desolate scenes with one or two people walking around makes it seem familiar to people who have already seen zombie apocalypse films. Very little text is used until the end however incidental music adds a feel-good atmosphere which obviously shows that the genre is horror mixed with comedy.
Production
Various types of shots are used from XLS to close ups. The only transition used is a cut and the clips are edited mainly in a way to quickly show lots of clips to get a quick idea of what the film is about. An interesting effect used a lot that I quite like is the use of slow motion to accentuate moments in the clips (e.g. a zombie attacking a human).
Audience
The target audience for the video is most likely young adults. However, it could also easily appeal to other adults or teenagers who are interested in the genre.
Representations
The most obvious representation is how the protagonist is probably your typical unlikely hero who savers the day despite being weak looking and intelligent instead of typically handsome. This is contrasted with the strong, masculine person who ends up with the protagonist. This, much larger man provides an interesting contrast.
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